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Some recommendations on how to create category names.
Creating store category names requires a careful approach, combining the principles of morphology, linguistics, and SEO. Here are general recommendations:

1. Nominalization and grammatical correctness.
   - Choose clear and grammatically correct names using nominalization, for example, instead of "Washing Machines," use "Home Appliances > Washing Machines."

2. Affixes and grammatical forms.
   - Use simple word forms, avoiding unnecessary affixes, to maintain understandable and grammatically correct names.

3. Language simplicity and clarity.
   - Make names simple and easily understandable so that users can intuitively understand where to find the items they are looking for.

4. Inclusion of search words.
   - Include search words in category names only correctly and directly to improve store SEO and facilitate users' product searches.

5. Category structure and hierarchy.
   - Maintain a logical hierarchy and consistency in category names to create a clear structure where users can easily navigate.

6. Consistency in language style.
   - Maintain consistency in language style and terminology to avoid confusion and diverting users' attention.

7. Attention to morphology.
   - Check whether words in names are correctly used and whether grammatical standards are followed.

8. SEO and category depth.
   - Optimize the URL structure by including category names and ensure optimal category depth to improve the store's visibility in search engines.

By following these principles, you will create category names that not only adhere to linguistic and morphological standards but also optimize the store's online visibility.

Of course, here are some specific examples of how you could structure category names while adhering to the aforementioned principles:

1. Home Appliances, Washing Machines
   - Nominalization and a concise, understandable name.

2. Mobile Phones, Smartphones.
   - Maintain consistency (e.g., using "Mobile Phones" in the "Electronics" category) and include search words but avoid adding "electronics" to the beginning of each category.

3. Computer Components, Processors, Intel Processors, or Processors, Intel Processors.
   - Adding a specific brand or type helps specify the category of products.

4. Clothing, Coats and Outerwear, Spring Jackets, or Coats and Outerwear, Spring Jackets.
   - Clear structure and precise naming combine various clothing items.

5. Sports and Recreation, Athletic Shoes, Running Shoes, or Athletic Shoes, Running Shoes.
   - Nominalization and a short but specific name, including search words.

6. Garden Goods, Seeds and Plants, Lawn Flowers, or Seeds and Plants, Lawn Flowers.
   - Another example with clear and understandable names.

7. Furniture, Beds, Double Beds, or Beds, Double Beds.
   - Logical hierarchy and a precisely expressed category name for bedroom furniture.

8. Kitchen Appliances, Coffee Makers, Capsule Coffee Makers, or Coffee Makers, Capsule Coffee Makers.
   - Specific type of kitchen appliance with an indication of the precise kind - capsule coffee makers.

9. Audio-Visual Equipment, Televisions, 4K Ultra HD Televisions, or Televisions, 4K Ultra HD Televisions.
   - Including resolution specifications to provide additional information about the products.

Examples cover various product categories, reflecting different store offerings, but with the common goal of clearly and effectively describing products included in these categories... Hopefully, these examples will help you create simple and understandable categories for your users.

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Sincerely, cikmaksa.lv administrator.
21.05.2023